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Romania: Albalact to Build 10 Mln Euro Dairy Plant

Source: FLEXNEWS
02/08/2007

2 August 2007 - Romanian dairy producer Albalact is planning to open a new 10 million euro manufacturing facility.

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The new unit will enable the company to extend its processing capacity from 140,000 litres to 200,000 litres per day, and grow its product portfolio, reports the local media.

Albalact’s sales for for the first half of the year grew 115% from 5.3 million euro to 11.5 million euro.

According to Albalact president Raul Ciurtin, the company is one of the top 5 dairy producers in the country. Along with its rivals Friesland, Danone, La Dorna and Hochland, Albalact has invested heavily in marketing over the past years to grow its brand image.

It spent 500,000 euro alone last year on the promotion of its 3 brands: “Albalact”, “Fulga” and “Zusu”, he added.

In May, FLEXNEWS reported that Swiss investment fund Julius Baer International Equity Fund acquired a 5.72% stake in Albalact for 9.5 mln Romanian lei (2.89 mln euro).



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