:. Food Industry News


Premier Foods Ups Bread Price, Trading in Line

Source: Reuters
12/11/2007

London, Nov. 12 - British food maker Premier Foods announced a further increase in bread prices on Monday and said it remained on course to meet market expectations for the full year, as it sees stronger trading during Christmas season.

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Premier Foods said group sales for the four months to end-October were significantly ahead of last year thanks to the acquisition of Campbell's and RHM late last year, while revenue from its core Premier business rose by around 3 percent.

"We are pleased to have achieved further bread price increases to offset higher wheat costs but we anticipate that our bread volumes will continue to be affected whilst a disparity in retail prices between the main bread brands remains," Britain's biggest food maker said in a statement.

The price increase follows a previous hike announced by the group in early September for its Hovis bread, as bread makers seek to limit the damage from a near doubling in the price of wheat over the past 12 months.

"Raw material and packaging inflation is a significant issue across all parts of the business. We continue to make significant progress in delivering the price increases necessary to mitigate this cost inflation," it said in a statement.

It said sales by the Bread Bakeries division for the four months to end-October were moderately ahead of last year due to the price rises.



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