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Kagome to Hike Prices on Vegetable Juice in July (DJ)

Source: Dow Jones Newswires
22/04/2008

Tokyo, Apr. 22 - Kagome Co. said Tuesday that it will raise the price of vegetable and fruit juice products starting July 1, The Nikkei reported in its Wednesday morning edition.

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The food and beverage manufacturer will increase prices on 66 items, slightly more than 60% of all products, by roughly 3.8% to 9.4% in response to higher costs for ingredients and packaging materials.

It will mark the first time that Kagome has raised the price of the Yasai Seikatsu 100 vegetable juice brand since the core product was first introduced 12 years ago.

The suggested retail price for Yasai Seikatsu 100 and Apple 100 beverages in 200ml paper containers will be raised by Y9 yen to Y114, with the price of 900-gram plastic bottles of tomato juice going up Y34 yen to Y391.

Kagome won't change the price of 36 products sold in glass bottles and cans.



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