Mumbai, October 29th, 2008: Britannia Industries Ltd. (BIL), one of India's leading food Companies, reported sales of Rs. 8,386 MM for the quarter ended 30th September 2008, a growth of 27.3%. Net profit increased 10.0%. For the half year ended 30th September 08, sales grew 24% and Net profit increased 10.6%.
Commenting on the performance, Ms. Vinita Bali, Managing Director, said,
“Revenue growth was driven by focused investment in brands, geographies & channels. Volume growth was 17.5%. All of our Power Brands grew double digit and Tiger, our largest brand saw its highest share increase in a very competitive market. High input inflation continues to challenge margins and our cost effectiveness initiatives are being further strengthened to contain cost”.
Britannia continues to evolve its portfolio of brands to meet the market trends of health & nutrition on the one hand and more indulgent products on the other. Its latest offering of NutriChoice 5Grain has got good traction and the Diwali gift packs (Shubh Kaamnayein) have broken all past records. The Treat brand loved by children has embarked upon an interesting and extensive school contact programme across the country. Britannia also unfolded its new communication which covers its entire portfolio of brands under a common platform of “Britannia - Zindagi mein Life’.